The reason we all write search engine optimization blogs and content for our websites is because we have something that we feel is important to say, and we want to get that message out to the public and to our potential consumers. Unfortunately, as my boss has pointed out in one of his posts that only 16% of people actually read blog posts and the rest of us simply scan them for pertinent information. I have to be honest, as a reader and a writer I found this to be a shocking number and had a bit of a hard time accepting it. But, as Jeff explained to me, most of us are thrown so much information in one day that we simply don’t have enough time to read it all.
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